Usage Patterns and Self-Esteem of Female Consumers of Antiaging Cosmetic Products

Aging is an irreversible process of the human body, resulting from a progressive decrease in biological functions organs, including skin. This study analyzed relationship between usage patterns different types anti-aging cosmetic products, sociodemographic variables, appearance schemes, psychological morbidity, perfectionism, and aging perception with self-esteem. cross-sectional included sample 260 women, aged 25 64 years, who are users cosmetics and/or aesthetic treatments. Participants were assessed on morbidity (Hospital Anxiety Depression Scale), schemes (Appearance Schemas Inventory—Revised), perfectionism (Frost Multidimensional Perfectionism perceptions (Brief Perceptions Questionnaire), self-esteem (Rosenberg Self-Esteem Scale). The use facial-firming positively correlated results regression analysis revealed that contribute negatively to self-esteem, while marital status, professional (positive consequences) positively. According results, intervention programs promote women’s should focus reduction promotion adaptive address perceptions. Longitudinal studies might help explain complex products particularly women.